The Apprentice Insider meets Vincent
The pet food task didn't turn out to be fifth time lucky for Apprentice candidate Vincent. Despite taking on the reins of Project Manager, his Every Dog product failed to halt his losing streak and culminated in him being fired. The Apprentice Insider caught up with Vincent to discuss the canine culinary catastrophe, boardroom banter and a certain Jedi Jim…
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"It was quite evidently clear that we needed to come up with a more specific niche, a more specific brand," explained Vincent while mulling over the task loss. If he could do anything differently, he would have addressed "the fact that not every dog eats the same food and probably listened a little bit more to the vet."
Nonetheless, Vincent failed to see the light of Glenn's rival CatSize product: "I thought the rival product was interesting. I thought the concept was good.Ìý Initially they were going to call it Slimline Feline, which I thought was a catchy name. I think what they actually created was poor, in terms of the actual concept. The packaging was wonderful – they had a much better packaging and they focussed on a niche.Ìý Overall, their idea was maybe slightly better… but they had no brand!"
Not just Nick Hewer's eyebrows were raised when Vincent chose to spare Jim from a possible firing. "In hindsight, I should have perhaps brought Jim into the boardroom," he admitted. "I think that was pretty much communicated through the show. Jim was the guy who said 'Every Dog is the name'. Maybe he should have come in instead of Natasha."
Vincent, who claimed to enjoy the boardroom banter with Lord Sugar, revealed that he felt he had escaped a firing when Ellie was dismissed. "I thought at that time that I would be safe. I thought he would maybe give me a bollocking and send me back to the house. But he decided to send a message – and the message was that you can't have friends in this game and you can't strategise."
Before heading off, the purveyor of the world's most cringeworthy 'app' pun summed up his time on The Apprentice: "I hope that I've been entertaining and people think that I'm a good guy – and hopefully with a bit of charisma!"
Will you miss Vincent's charisma? Did his friendship with Jim lead to his downfall? Tell us your views by clicking on the Comments button…Ìý
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Comment number 1.
At 9th Jun 2011, kle wrote:She shouldn’t have fired tonight. It’s important to remember that it was her, Susan and the other two guys who salvaged the task and for her to get fired for that just doesn’t make sense. To me lord sugar just did exactly what Vincent did last week {strategizing]. Zoe completely lost the task and should have been fired and for her to be given a second chance is just unthinkable. It goes to tell you how far we still are on Equality and race relations.
Her lack of judgment is why she took the task of PM in field in which she has no experience at all not guts and primary reason as to why venture lost the task, had she given the other two guy’s or Susan the chance, they wouldn’t have lost the task cause they seem to understand the model of the business.
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