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PlacePlace

Where a product is sold is crucial to the success of a business. Key decisions have to be made in order to achieve the best place for the business.

Part of Business managementManagement of marketing

Place

There are three things that matter in property. Location, location and location.
— Attributed to Lord Harold Samuel, real estate tycoon.

There are several factors to consider when deciding on the location of a business:

  • type of business
  • availability of resources
  • availability of labour
  • footfall
  • competitors and exclusivity
  • finances
  • infrastructure
  • distribution
  • government legislation and planning permission
Factors of a good business location - access to labour, footfall, infastructure (eg wifi)
Good and bad examples of a business location
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Type of business

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