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Shop Till You Turn Off - The Rise Of Infomercials
A look at the American infomercials industry, on its 20th anniversary. Fledgling companies in the US have pioneered the use of longer commercials to sell products. These 'infomercials' often offer goods with an introductory offer and are now used globally and have even inspired whole TV channels.
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What is the one piece of advice successful global entrepreneurs would offer?
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