Cereal
The candidates must design and create a brand new breakfast cereal to sell to industry buyers. Bland recipes and boring boxes result in another candidate being fired.
The candidates must design and create a new breakfast cereal aimed at six-to-eight-year-olds to pitch and sell to industry buyers. One team’s bland recipe leaves a sour taste in potential buyers’ mouths, while the other team’s boring box gives their cereal a short shelf life. In the boardroom, it’s toast for one candidate as they’re told, 'You’re fired!'
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"Raise your hands and tap your feet!"
Duration: 00:41
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"I've tasted better things"
Duration: 00:45
Credits
| Role | Contributor |
|---|---|
| Executive Producer | Paul Broadbent |
| Series Editor | Naomi Banat |
| Series Editor | Laura Walker |
| Series Producer | Alice Almond |
| Director | Roman Green |
| Production Company | Fremantle |
Broadcasts
Thu 7 Mar 2024 21:00±«Óãtv One except Nightlight- Mon 11 Mar 2024 22:00
Could you be Lord Sugar’s next big investment?
Applications are now open for The Apprentice Series 20!
Meet the 2024 Candidates
Find out who's in the running as 18 new candidates compete for Lord Sugar's investment.