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4. Music for Ringtones

While the music industry is in a mass panic about piracy and revenues, Arctic Monkeys happily let their demos go viral online – sensing the potential in this new Wild West.

After Arctic Monkeys’ demos begin circulating online, the hype reaches a fever pitch – and the band become emblematic of an entire shifting landscape of music distribution, embodied by the rush of every new band to MySpace. The old guard are wary of the unregulated chaos of it all. But Arctic Monkeys instinctively understand the opportunities in this new wild west – and watch their fanbase multiply across the country.

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16 minutes

Last on

Wed 8 Feb 2023 03:45
±«Óãtv Radio 1

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  • Wed 8 Feb 2023 03:45
    ±«Óãtv Radio 1