Research briefings
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How audience research informed the development of Niambie project in Tanzania A look at gender dynamics and decision-making
Publication date: September 2023
Authors: Jasmine Shio, Catharine Buckell and Kaushiki Ghose
±«Óãtv Media Action conducted research to understand the social, economic and political rights and decision-making powers of young women and girls in different parts of Tanzania, including their participation in politics and leadership positions. These results informed the design of Broadcasting for Change’s media and communication activities, and provided a baseline against which to measure progress throughout the project.
This briefing summarises the baseline and formative research that has informed the gender-focused Broadcasting for Change project. This long running (2019- 2024) project is implemented by ±«Óãtv Media Action, and funded by Global Affairs Canada (GAC) and the Swiss Agency for Development and Cooperation (SDC).
Full details of the key insights discovered can be found in the document above.
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